Fiverr is currently the 450th most popular website in the world.
Based in Israel, it was designed to provide a “marketplace” through which people can buy-and-sell small services (originally for $5 each) – which have now grown into one of the most prolific business-service platforms on the Internet.
The beauty of the system lies in its ability to encourage sellers to create interesting/unique “gigs” that other people can buy. The breadth and depth of knowledge available through the system is profound and undoubtedly unique. This is the core of what made it successful in its founding year of 2010. By 2012, it had over 3 million listings on the site. Learn more about how to rank Fiverr gig.
This tutorial is going to examine the most popular/profitable listings to sell on the system. While the quality of a service is by far the most effective way to achieve notoriety on the network, what you offer and how you deliver it is imperative… particularly if you don’t have any previous marketing/sales experience.
The core thing to appreciate is that if you’re looking to sell your services, they need to have an underlying business benefit (typically money-related).
For example, if you write articles – you need to position your service to benefit a particular business (financial/medical / fitness, etc.). The key “selling point” will be that your articles are backed by expertise, which boosts the business’s underlying value and encourages the growth and adoption of new buyers into the business ecosystem. Easy SEO friendly method for how to rank on Fiverr.
To this end, when you consider the listed services below, you must remember that it’s not the “services” themselves, which are essential, but how they can provide users with the ability to grow their business.
While luck plays a massive role (getting “ranked” on the Fiverr website is of vital importance), and allows people to determine exactly what they’re getting for the money. If you’re able to provide an excellent service and present it in a way that encourages users to adopt it for their business, you’ll typically start to get decent orders regardless of what you’re offering.
1. Business Copywriting
This includes “articles,” “sales copy,” “about pages,” and web content in general. MANY non-native English speakers are not 100% confident writing for an international audience. The most important thing to understand about “copywriting” is that you need to be able to write lucid copy. While this is a skill that can be honed, it’s almost always borne through talent. To this end, if you have an affinity for it – you need to “scope” your copywriting service around a particular company/business/service accurately. For example, SPXMAC (one of the most popular accounts on the platform) provide AMAZON copywriting services (for product listings). By positioning your product/service in a particular way (like the above), you’re able to provide a service that is extremely specific and able to provide your customers/users with the ability to determine precisely what they’re getting in terms of a benefit.
2. Graphic Design
The human brain thinks in images; thus, creating “graphics” is by far one of the most vital elements of the modern world. For this reason, Graphic Design on Fiverr is one of the most popular services on the system. The trick with this is to deliver lucid imagery (it doesn’t matter “how” you design them – so long as they look sublime). Book covers are a perennial best-seller, but other things such as “article cover art” and other items are also popular. The most important thing with this is that you’re able to *show* users what you’re doing. The best way to “sell” graphics is to show them.
EVERY website and publication requires expert-level content to be provided. If you’re able to offer this, it could be an excellent second income for you. The important thing that needs to be stressed here is that the content you deliver NEEDS to be expert-level. If it’s finance, you need several years’ experience in the market. If you’re providing medicinal content, you need the experience/qualifications of that market. The critical thing with articles is to treat yourself as a contributor to someone’s website. Don’t just write drivel. Write expertly, professionally, and ALWAYS over-deliver on the level & length of the content, and – most importantly – offer the content from the perspective of being an EXPERT on a topic. The thing that people are buying generally has nothing to do with the “product” itself, but the underlying reason it’s going to make them money. To this end, you need to be able to showcase yourself effectively by explaining how you’ve provided your expert knowledge in the past.
4. Video Editing
YouTube and other video websites have proven the video killed the Radio star. In other words, if you’re able to provide a compelling “voice,” “face,” or “title effects” for corporate videos, you should be able to make a decent income from Fiverr. Again, people aren’t buying the fact that you can make pretty videos. What they want to know is how that is going to improve their conversion on their website. The way you position yourself as a video editor is basically by showing what you’ve done before. This means that if you can provide users with genuinely amazing videos and can position them for a specific purpose/benefit, you’ll start to get orders quickly.
5. SEO / Social Media Management
SEO might have lost its appeal to “social media marketing,” but the idea persists – businesses everywhere crave attention & audience online. How they get this audience depends on different elements, but its core is that if you have a strong SEO / Social Media strategy in place, they should be able to amplify their business’ results. There are many successful “social media” or “SEO” providers on Fiverr. However, the most important thing to realize about them is they ALL provide results. If its SEO, you need to show which pages/sites you’ve ranked for which keywords. Social is basically about getting followers & engagement. The trick with this stuff is to name your service / create your gigs around the “method” you use to achieve said results. For example, if you use.EDU links to get SEO ranks, you may wish to create a gig called “I will get REAL.edu links for your website or blog” – providing users with different “numbers” of.edu links (5 / 10 / 20) for different prices.
The most important thing to realize with all of this is that if you’re looking to offer a service on Fiverr, you have to identify any of the sets of experience you have – and primarily “package” them in a particular way. The level at which you do this generally determines how successful you’ll be in the long run.